Dare To Do More 2022 - Turkey

A unique opportunity to compete for a rotational graduate position at PepsiCo by pitching your own big idea to the industry experts!


Carrying out activities in the food and beverage industry for more than 60 years in Turkey, our company has achieved to become one of the leading companies that has contributed most to the industry’s growth in the retail trade business with the brands such as; Lay’s, Ruffles, Doritos, Cheetos, Çerezza, 7 Days and Rocco in the food category, and Pepsi, Yedigün, Fruko, 7UP, Lipton Ice Tea, Tropicana and Rockstar in the beverage category.
Not only we offer our consumers our products that give us pride, but we also continuously increase our investments, and keep making significant contribution to the country’s economy and employment.

Our global sustainability vision (PepsiCo Positive), which is at the heart of our company strategy, is based on our financial performance and on our principle of striving until we reach the best for our environment, our products and our people. .

Turkey Functional Graduate Positions 

Win one of the 8 positions on our graduate program in a range of different functions in Turkey!

Supply Chain

The Supply Chain is the backbone of our business – taking products from sourcing to shelves. Find out more about roles on our graduate program. 

1 open position in Istanbul
1 open position in Çorlu


From mastering marketing plans to understanding insights and honing your negotiation skills, a place on our Sales program will set you up for a great career to come.. 

1 open position "GTM transformation"
1 open position "Category Management" in Istanbul


Join our graduate program and you’ll get the chance to connect with retailers across Turkey as part of our E-commerce team. Here are the details… 

1 open position in Istanbul


Digital Team is directly reporting to Marketing function leads, and responsible for delivering commercial mobile application structures that will drive digital transformation in the future. 

1 open position in Istanbul


You know our brands. How would you help them stand out from the crowd? Explore the Turkey -based graduate program for future marketeers here. 

1 open position in Istanbul


From the production line to the shop floor, Supply Chain touches on it all. Take a look at opportunities in this exciting area within PepsiCo Turkey. 

1 open position in Istanbul

Turkey Challenge Steps

Remember that each country has its dedicated timeline. This timeline applies to Turkey Challenge.
Business case delivery
From May 9th to June 15th
(deadline extended)
Online assessment
From 16th June to 11th July
Local Finals in Istanbul office!
From 20th July to 5th August
Join PepsiCo
European finals

This year’s challenge:

How would YOU help PepsiCo to meet our pep+ goals?  


The first stage of the competition requires you to submit a one-page business case, presenting your idea to answer the challenge! 

We would love to hear your ideas that would make a genuine difference to our brand!  

To tackle this challenge, you can focus your idea on new or existing products or brands; business models; employee, customer, community or consumer experiences… anything that will make our business more sustainable!

Click on Participate to join the competition! In "My Space" you'll find the Business Case instructions and BC's examples to help you creating a unique and creative idea to transform the global food system with PepsiCo and make a positive impact. 


  • You are a final year student, recent graduate, or professional with up to 3 years of work experience
  • You have full-time availability to join our graduate program in September 2022
  • You are innovative, passionate and creative
  • You love to seek out new opportunities and challenges
  • You have the eligibility to work in Turkey 
  • You are a fluent English speaker, and must speak Turkish
  • You are able to move to Istanbul and Çorlu (Remote/hybrid work possible)


1st Prize 

A big surprise!

The best European finalist will receive an amazing surprise!

2nd Prize 

Vintage bluetooth speaker

The second European finalist will receive a vintage-style Bluetooth speaker!

3rd Prize 

Smart speaker

The third European finalist will receive a smart speaker!


Don't understand the hype? Take it from them...

Taking part in the #DTDM Challenge was a ride full of emotions and excitement! It really gives you the chance to voice freely and present your own ideas, without being dependent on any resume or needing to have any work experience. It’s all about getting out of your comfort zone and being creative. That's why I joined the challenge, to test my skills in finding a solution to a real business issue

Katerina, DTDM 2021 Third Winner, Marketing, Poland.

I am thrilled about the Dare To Do More program and the opportunities that lie ahead of me. Adding value and getting exposure on business projects and challenges in a multifunctional environment, while learning new skills in supply chain operations from a 360 perspective is a unique PepsiCo experience. Lastly, the motivation to be proactive and lead initiatives molds a proper mindset for all grads.
Michalis, DTDM 2021 First Winner, Supply Chain, Greece.

“Dare To Do More struck me as a stimulating challenge that showcased the value PepsiCo attaches to creativity. The warm attitude in the interview allowed me to confidently present myself and my aspirations without feeling judged. I hope the program is kept for the coming years!”
Cari, DTDM 2021 Finalist, Data Analytics, Spain.

“I enjoyed taking part in the challenge to showcase my skills through the business case. For once it doesn’t depend on the algorithm based on your resume. It really depends on the work you put into your business case. It was also the opportunity to get out of my comfort zone, to come up with an innovative idea, to be creative and analytical and that’s what I loved the most.” 
Margaux, DTDM 2020 Finalist, Digital, France.

“Along the selection process, every candidate had the chance to present a Business Idea; I felt that this approach was extremely innovative. The core of the evaluation was the attitude of the candidates and their sensitivity to find solutions in a real business environment. Also, the training organized by PepsiCo to improve soft skills and public speaking abilities helped me to persuade the jury. Looking back at my experience, more than a selection process I enjoyed it like a great learning journey!”
Marco, DTDM 2020 Finalist, Supply Chain, Spain.